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  • Jackie Wszalek in on a mission to support women in business with WOWOB
    Airpark News | By Becky Bracken | Photos by Blake Bonillas “Why didn’t you raise your hand?” It was a question that stopped Jackie Wszalek in her tracks, asked by Michelle Micalizza, an artist who creates pieces inspired by entrepreneurs. Micalizza was showing a series for her Fearlessly Deliver project. Wszalek wondered aloud why none of the pieces featured […]
  • A Guide To Print-Ready Files
    YOU’RE READY TO PRINT…BUT ARE YOUR FILES? There are many factors that must be considered before sending your files to the printer. Printing perfection can be achieved with pre-flight care. Being “Print-ready” means that the file has all of the specifications necessary to produce high-resolution results, without requiring any additional revisions or alterations. The type […]
  • Make A Splash With A Well Designed Logo
    MAKE A SPLASH WITH A WELL DESIGNED LOGO Your business WILL benefit from a well designed logo. • You will be easily recognized. • It contributes to Brand Consistency when used on all marketing collateral (both printed and online). When someone is asked about their favorite brand, the first thing that comes to mind is […]
  • WOMM Word of Mouth Marketing
    WORD OF MOUTH MARKETING The Original Social Media Platform to Reach People 92% of consumers trust family and friends for referrals over all forms of advertising according to a Nielson Survey. AND 62% of marketing executives believe that Word of Mouth Marketing is the most cost effective form of marketing. Yet, for some reason, it […]
    Make a Splash with Direct Mail Simple as one, two, three… 1. The List 2. The Offer 3. The Mail Piece Ok, so maybe t’s not that simple. The List has to be good! That means you have determined your best customer. Who is your best customer? “Everyone with a pulse” is not a good […]
  • Create A Cohesive Brand For A Bright Future
    CREATE A COHESIVE BRAND FOR A BRIGHT FUTURE You’ve put a lot of time into your branding. Your logo, your colors, your message and your target audience have been carefully chosen to reflect your authentic brand. (Our graphic designers can help you if you have not done it yet.) A great way to put your company […]
  • Featured Client – McDowell Village
    In November of 2015 Splash Printing and Marketing won the Scottsdale Chamber 30th Annual Sterling Award for MicroBusiness. Jay Beaird, Marketing Director of McDowell Village, as a 2014 Sterling winner, served as one of the judges. Apparently Jay liked what he saw and kept us in mind, because he was back a few months later […]
  • Splash Printing and Marketing Sterling Award Video
    The post Splash Printing and Marketing Sterling Award Video appeared first on Modluxe Print and Mail.
  • Creativity
    Marketing can usually be broken down into three steps: 1) Tell people how you make their life better. 2) Make the message stand out. 3) And do it over, over and over again. As the New Year approaches, everyone wonders “How can I make my next year better?”  Our suggestion, creativity. It is the key […]
  • Splash Coloring Contest!
    Enter the Splash Coloring Contest and share your work with the world! Not only will you have a chance to win a prize, but who knows — you may just inspire someone else! Grab your pencils, get creative and post your drawing to our Facebook Page. Grand Prize Winner will receive an Amazon Gift Card and your […]

2015 The Year of The Women Business Owner

Kristin SliceBy Kristin Slice 5 years agoNo Comments
Home  /  Splash Updates  /  2015 The Year of The Women Business Owner

In 2013-2014 I had the honor of serving as President of the NAWBO Phoenix Chapter. I believe in women business owners. I have owned Despins Printing since 2009. I have seen our economy at its strongest and at its low points. I am here to tell you. We are on the edge of something big and the strength of the women business owners in the community can make it even bigger.

Those of us that have worked and survived the last few years together have forged connections and businesses in the fires of economic turmoil. Now it is time to not just survive but to grow. And the only way we grow is by challenging each other.

I have often heard women say, “ I want to empower and help others.” It is how we are programmed. Sitting back and hoping to support others no longer serves our community. We need leaders. We need women who are willing to not just support others but lead their own families, their own communities and their own business. Many of us all ready do. It is time to step up and take ownership of our own success. We have to demand that we have a seat at the table. We have to be willing to ask for what we need, along with serving others.

I am emailing you today to challenge you. What does stepping into leadership look like for you?

I will share mine with you. My goal is to break a million dollars in revenue this year. When I purchased Despins the revenue was literally a small fraction of that goal. In the last several years I have made strides to build and expand. Last year we expanded to offer large format printing including banners, signage and decals. In August, we acquired Three Dog Marketing and now we offer marketing strategy and consulting support. We have strengthened our internal system and expanded our team.

The time feels right. As I complete my service to NAWBO and join the ranks of our past presidents, I feel confident that it is through my NAWBO sisters that I will achieve my million dollar goal. We spend so much time together yet, can’t tell you the number of times that people have said, “Oh I didn’t know you do that!”. I take the responsibility for that. In the upcoming year you will be hearing more from me. And just to be clear, I do printing, graphic design and marketing.

So here is my request for your support.

In 2015, if you have marketing, print or design needs please allow us to provide you a quote. If you know of organizations holding events that need programs or signage please mention our name. Specifically we are looking to expand our current niche of health care providers, professional service provide and contractors to help them create effective communications tools, marketing materials, forms and more.

There is one policy that has never failed me. You have to give to get. If you have a specific need: questions about marketing, questions about building a business, or even questions about life call me. Anyway I can support you please do not hesitate to ask.

This is it ladies. Time to step up. This is my first step too! Please follow Despins Printing (Now Splash) on our climb through social media andour blog.

Email me back! What does leadership look like for you?


Jackie Wsalek

Splash and Despins Printing

  Splash UpdatesWomen Business Owners
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Kristin Slice

 Kristin Slice

  (29 articles)

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