RSS Splash Printing and Marketing Blog

  • Jackie Wszalek in on a mission to support women in business with WOWOB
    Airpark News | By Becky Bracken | Photos by Blake Bonillas “Why didn’t you raise your hand?” It was a question that stopped Jackie Wszalek in her tracks, asked by Michelle Micalizza, an artist who creates pieces inspired by entrepreneurs. Micalizza was showing a series for her Fearlessly Deliver project. Wszalek wondered aloud why none of the pieces featured […]
  • A Guide To Print-Ready Files
    YOU’RE READY TO PRINT…BUT ARE YOUR FILES? There are many factors that must be considered before sending your files to the printer. Printing perfection can be achieved with pre-flight care. Being “Print-ready” means that the file has all of the specifications necessary to produce high-resolution results, without requiring any additional revisions or alterations. The type […]
  • Make A Splash With A Well Designed Logo
    MAKE A SPLASH WITH A WELL DESIGNED LOGO Your business WILL benefit from a well designed logo. • You will be easily recognized. • It contributes to Brand Consistency when used on all marketing collateral (both printed and online). When someone is asked about their favorite brand, the first thing that comes to mind is […]
  • WOMM Word of Mouth Marketing
    WORD OF MOUTH MARKETING The Original Social Media Platform to Reach People 92% of consumers trust family and friends for referrals over all forms of advertising according to a Nielson Survey. AND 62% of marketing executives believe that Word of Mouth Marketing is the most cost effective form of marketing. Yet, for some reason, it […]
  • MAKE A SPLASH with DIRECT MAIL
    Make a Splash with Direct Mail Simple as one, two, three… 1. The List 2. The Offer 3. The Mail Piece Ok, so maybe t’s not that simple. The List has to be good! That means you have determined your best customer. Who is your best customer? “Everyone with a pulse” is not a good […]
  • Create A Cohesive Brand For A Bright Future
    CREATE A COHESIVE BRAND FOR A BRIGHT FUTURE You’ve put a lot of time into your branding. Your logo, your colors, your message and your target audience have been carefully chosen to reflect your authentic brand. (Our graphic designers can help you if you have not done it yet.) A great way to put your company […]
  • Featured Client – McDowell Village
    In November of 2015 Splash Printing and Marketing won the Scottsdale Chamber 30th Annual Sterling Award for MicroBusiness. Jay Beaird, Marketing Director of McDowell Village, as a 2014 Sterling winner, served as one of the judges. Apparently Jay liked what he saw and kept us in mind, because he was back a few months later […]
  • Splash Printing and Marketing Sterling Award Video
    The post Splash Printing and Marketing Sterling Award Video appeared first on Splash Printing & Marketing.
  • Creativity
    Marketing can usually be broken down into three steps: 1) Tell people how you make their life better. 2) Make the message stand out. 3) And do it over, over and over again. As the New Year approaches, everyone wonders “How can I make my next year better?”  Our suggestion, creativity. It is the key […]
  • Splash Coloring Contest!
    Enter the Splash Coloring Contest and share your work with the world! Not only will you have a chance to win a prize, but who knows — you may just inspire someone else! Grab your pencils, get creative and post your drawing to our Facebook Page. Grand Prize Winner will receive an Amazon Gift Card and your […]

6 Ways Health Practices Can Leverage Time through A Printing Partner

2015-06-09
People go into the medical field because they want to help people. It isn’t until later that they realize that in order to help people they often have to open a practice, which means running a business. Or hiring an office manager to run their business. Over the last 30 years Splash has worked

Example of A Sales Campaign

2015-06-09
Charity Charms: Building Impact with Givingbands Campaign   On my very first day at my donor development job at Sojourner Center in Phoenix, Arizona, I met Kay McDonald with Charity Charms. It was a happy coincidence that almost 10 years later she would come to my office with a marketing and

The Most Critical Factor in your Marketing and Sales: Confidence

2015-06-09
All the strategy, the fancy tools, the new trends – none of it matters in marketing as much as confidence. Let’s face it.  Marketing is the lifeblood of any organization while sales is the heart. It can sometimes feel like all decisions regarding marketing and sales have a direct

Despins Printing Is Now Splash Printing and Marketing

2015-06-09
You may have noticed all of our changes over the last couple of months as we have evolved into Splash Printing and Marketing. We have been using a temporary logo to ease into our new branding as our graphic designers have been working hard on a new fresh brand. Despins Printing and graphics is now

Strategic Partnerships

2015-06-02
Strategic partnerships are a CRITICAL element to building a successful business. When done well, strategic partnerships keep you focused on services that are your strengths, provide honest feedback and open new markets and opportunities. Strategic partnerships do not just happen. They take work